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“innovation is hard but not impossible”

NAVIGATING INNOVATION

As architect, designer and leader of one of Australia’s most successful innovation and culture change programs, founder and CEO Erica Haddon knows the intimate details of how to navigate the various challenges presented in the pursuit of any innovation agenda.
Major successes:
  • Significant uplift in Innovation Capability (measured through innovation maturity)
  • Identification of innovation domains to guide all innovation efforts
  • The implementation of several innovations
  • A pipeline of opportunities to pursue into the future
Success was underpinned by:
  • A deep knowledge of how organisations work
  • The ability to identify and mitigate potential blockers
  • Developing others, encouraging bravery and the willingness to step outside the normal boundaries
Navigating the daily challenges was aided by:
  • Expertise in current governance and compliance requirements
  • Deep understanding of supporting systems and processes helping to reduce the natural bureaucratic barriers
  • The ability to sythesise complex issues
  • Effective communication of both the challenge and a clear path forward enabling effective engagement with key stakeholders including the board, executive and leadership teams

Mission

To help mature organisations prepare themselves for the very different future world.

previous Success

As the EGM People Change and Innovation at RAC WA, Erica Haddon conceptualised, designed and lead the RAC WA Innovation and Culture Change Program. RAC WA was the winner of the West Business AIM (Australian Institute of Management) WA Pinnacles Award for Human Resource Excellence (Becoming the Driving Force Culture Change Program), 2016 and for Innovation Excellence (RAC Intellibus Program, delivered through the RAC Advocacy Team), 2017.
The Case Study of the RAC Innovation and Culture change journey can be obtained from RAC by emailing innovation@rac.com.au
erica haddon
Founder & CEO
Throughout her career Erica has worked for RAC WA, a Western Australian organisation that provides a range of services and products to more than 1,000,000 members and reinvests its profits to benefit those members and the community; Wesfarmers Energy, a wholly owned Division of Wesfarmers Limited, a top 100 Australian company; Argyle Diamonds and Dampier Salt (both owned by Rio Tinto Limited, a global mining company).
Erica’s has a Bachelor of Business with a major in Economics and Finance, post graduate diploma in professional accounting and is a Certified Practising Accountant (CPA). In addition to this Erica completed the Harvard Business School Advanced Management Program in 2012 and is a Fellow of the Australian Institute of Company Directors and CPA Australia.
Engaging and passionate key note speaker; experienced advisor to boards and executive teams; and a director who brings innovative and different ways of thinking and tackling problems, through a lens of deep commerciality.
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